With over 250 sqm area the Polish National Pavilion - organized in cooperation with the Polish Agency for Development and Entrepreneurship - stood out from all the rest. In 2017, the value of exports of Polish medical equipment amounted to over USD 2.1 billion. Poland is a recognized partner as a competitive producer of high-quality instruments and devices used in medicine, surgery, dentistry and veterinary medicine. Polish companies export medical equipment mainly to the European Union (64%). Germany is the largest importer of medical equipment from Poland with exports worth 440 million USD in 2017. As for exports outside of Germany, the most important markets for Poland are Denmark (USD 415 million), United States (USD 312 million), Great Britain (USD 114 million) and France (USD 87 million).
The Polish National Stand played a role of a networking area dedicated to Polish exhibitors and entrepreneurs that did not decide to exhibit themselves but had an opportunity to take advantage of the Polish national stand to meet their potential contractors and business partners. Polish National Stand offered Polish companies free forms of promotion, including distributing information materials or displaying promotional films.
The Foreign Trade Office PAIH in Frankfurt was also represented at the fair, assisting all interested parties with information about all the requirements, challenges, and specificity of cooperation with contractors on the German market.
A press conference for representatives of industry media took place on the second day of the fair. Mrs. Katarzyna Radziejewska, an expert from Polish Chamber of Commerce of Medical Products POLMED had a speech about the potential of Polish medical equipment including the information about Polish medical specialties with special impact on the quality products and services. During the press briefing, as well as during the other days of the fair, everyone interested could learn about the potential of the Polish medical device industry and obtain information about the offer of Polish domestic producers of equipment and services related to this sector.
We had the pleasure to host the General Consul of the Republic of Poland in the Colony Mr. Jakub Wawrzyniak.
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Program Promotion of the economy based on Polish product brands - Brand of Polish Economy - implemented in 2018-2019 enables Polish entrepreneurs to expand into new prospective non-EU markets, often distant and expensive, which have not been chosen by their entrepreneurs due to the existing risk and costs development strategies.